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As our clients look for ways to expand their reach into new markets, both domestically and internationally, they often realize that partnerships are the best way to accomplish this. VARs, distributors, OEM relationships and other indirect sales channels are many times the most desirable and cost-effective ways to sell, install, support and bring products to market. The FSM team has much experience in developing and growing partnerships. There are many critical success factors in developing and growing revenue through partnerships – from identifying and forming relationships that best complement your organization’s structure, to integrating the efforts of your mutual sales organizations – and implementing and sustaining ongoing sales plans and activities.
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